Toucan Sam has been the mascot of Froot Loops since its first appearance. Toucan Sam is a blue anthropomorphic toucan; the colors of his bill correspond to the three original froot loop colors. While most toucans have a good sense of smell, he is portrayed as having an uncanny ability to smell Froot Loops from great distances and locates a concealed bowl of the cereal while intoning "Follow my nose! It always knows!"

• 100% Premium cotton for enhanced comfortability.
• Double layered cotton bottom foot maximizes cushioning.
• Thickened toe and heel for elite cushion and comfort.
• Cotton tube ribbing for flexible and snug fit.
• Knit style socks with our best quality yarn.